B2B Marketing POSTs by Laura Ramos

Last week, Bt0B Magazine, published its Special Report on the ”key thought leaders and movers and shakers across a broad spectrum of the marketing industry,”  — their annual “Who’s Who in B-to-B” list for 2010.  As a Forrester analyst, BtoB honored me on their list for three consecutive years starting in 2006, something I appreciated greatly and continue to mention in my bio, resume, LinkedIn page, etc.  In 2009, I didn’t receive mention in the “Business Media” category, bringing my string of recognitions to an end.  Or so I thought.

Imagine my surprise when Buford Barr, Lecturer in Marketing and Communicationa at Santa Clara University Leavey School of Business, and Bernice Grossman, principal consultant and founder of DMRS Group, Inc, emailed me to offer their congratulations on making B-to-B Magazine’s 2010 list.  Even more surprising is the category for which I received the nomination: Direct Marketing.   Me?  A direct marketer? No kidding!   Here is what B-to-B said about me:

“Ramos spent nine years as an analyst and direct marketing expert at Forrester Research before leaving the research world in April to join Xerox Global Services as VP-industry marketing for North America. She continues to be a force in the direct marketing field via her blog, b2bmarketingpost.com.”

Awesome!  My profound thanks goes to the readers, marketing organizations, industry experts, and editorial staff who selected me this year. Thanks, too, goes to Bernice and Buford for cluing me in on the award. I hope to live up to it by keeping true to this blog and sharing my new adventures in services marketing at Xerox.