Comments on: Sharing Social Media Insights With Business.com http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/ Sharing ideas and advice with B2B marketers Sat, 21 Jan 2012 00:31:17 +0000 hourly 1 http://wordpress.com/ By: 20 Support Cases for Using Social Media in B2B Marketing | Suddenly Marketing http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/#comment-1041 Mon, 11 Oct 2010 21:26:51 +0000 http://b2bmarketingpost.com/?p=335#comment-1041 [...] Laura Ramos Interview re: B2B Social Media Laura Ramos (VP and Principle Analyst, Forrester) co-authored the Forrester study noted above. In this interview with Ben Hanna of B2B Online Marketing she provides some additional insights into the report. [...]

]]> By: Creative Mind » Blog Archive » なぜソーシャル・メディアを使うのか http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/#comment-457 Tue, 13 Oct 2009 07:21:51 +0000 http://b2bmarketingpost.com/?p=335#comment-457 [...] http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/ http://b2bmarketingpost.com/2009/06/09/mocca-marketingprofs-b2b-marketers-focus-on-social-media-and-metrics/ [...]

]]> By: Rebekah Donaldson http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/#comment-266 Wed, 10 Jun 2009 05:08:13 +0000 http://b2bmarketingpost.com/?p=335#comment-266 Of course I read you in detail. There ought not be people who don’t. If you know what I mean.

We do a 12-Point Website ROI/User Experience Checkup and a 40-Point Technical SEO Audit. We’re a tad shy of repeating them 1,100 times but we’re working on it…

Red

]]> By: Laura Ramos http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/#comment-262 Wed, 10 Jun 2009 01:01:57 +0000 http://b2bmarketingpost.com/?p=335#comment-262 Edward and Rebekah, thanks for the comments!

Red, I can’t believe you read all my blog posts in such great detail — I’m honored. Yes, Forrester has a whole process/methodology around reviewing Web sites for usabilty and usefulness best practices. We call it “Web Site Review” and my colleague, Bruce Temkin, published a report called “Lessons Learned From 1,001 Web Site Reviews”, May 11, 2007. Overall we’ve completed more than 1100 (which I think is a bit outdated.)

The methodology is heuritic based on user scenarios and looks at 25 criteria that we grade on a modified pass/fail scale. I’m planning to say more in the future once I get approval from a client….

]]> By: Rebekah Donaldson http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/#comment-260 Mon, 08 Jun 2009 23:28:08 +0000 http://b2bmarketingpost.com/?p=335#comment-260 Great interview.

You wrote:
>> Forrester has done over 1,000 website reviews – many of these B2B sites.

Wait… sorry… Forrester Research does website reviews? I must sheepishly admit that I did not know that. Please say more about this.

]]> By: Edward Izzys http://b2bmarketingpost.com/2009/06/08/sharing-social-media-insights-with-business-com/#comment-259 Mon, 08 Jun 2009 16:09:57 +0000 http://b2bmarketingpost.com/?p=335#comment-259 Interesting!

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SEO brings with it tremendous scope for business improvement with improved keyword positioning, improved ranking and overall increase in the ROI and cuts down on the PPC cost extensively in the long run. This is a proven marketing solution if done the right way using the right techniques based on your website requirements.

I thought this information would be helpful for those who wish to promote their website and get great results.

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